REALTOR® Designations and What They Mean
The NATIONAL ASSOCIATION OF REALTORS® has nine affiliated Institutes, Societies, and Councils that provide a wide-ranging menu of programs and services that assist members in increasing skills, productivity and knowledge. Designations acknowledging experience and expertise in various real estate sectors are awarded by each affiliated group upon completion of required courses. In addition, NAR offers two certification programs to its members.
ABR, Accredited Buyer Representative
With over 40,000 members, REBAC is the largest association of real estate professionals focusing on all aspects of buyer representation. Over 30,000 ABR® designees have completed the REBAC course, passed the test and provided documentation of buyer agency experience.
ABRM, Accredited Buyer Representative Manager
Geared to real estate firm brokers, owners and managers that have or wish to incorporate buyer representation into their daily practice, designees have taken and passed both the ABR® and ABRMSM course and provided documentation of past management experience.
ALC, Accredited Land Consultant
ALC’s are the recognized experts in land brokerage transactions of five specialized types: (1) farms and ranches; (2) undeveloped tracts of land; (3) transitional and development land; (4) subdivision and wholesaling of lots; and (5) site selection and assemblage of land parcels. Acquire valuable skills through educational offerings leading to the ALC designation.
AHWD, At Home With Diversity
At Home With Diversity® is an educational experience designed to present a picture of the changing face of the real estate industry. More importantly, the class teaches REALTORS® how to work effectively with — and within — a rapidly changing multicultural market. Since its inception in 1998, At Home with Diversity® has addressed the topics of diversity, fair housing and business planning development in a full-day certification course.
CCIM, Certified Commercial Investment Member®
CCIMs are recognized experts in commercial real estate brokerage, leasing, asset management valuation and in-vestment analysis. The CCIM business network includes over 6,500 designees and 5,300 candidates principally in North America.
CIPS, Certified International Property Specialist
Many REALTORS ® work with buyers and sellers from different countries or cultures. CIPS designees have demonstrated their international experience and participate in international programs offered by NAR.
CPM, CERTIFIED PROPERTY MANAGER®
Acquire valuable real estate management skills through educational offerings leading to the CPM® designation. CPM® members have the competitive edge in every area of real estate management from residential to commercial to industrial.
CRB, Certified Real Estate Brokerage Manager
The Certified Real Estate Brokerage Manager (CRB) designation is recognized industry-wide as the measure of success in brokerage and real estate business management. The designation is awarded by the Council of Real Estate Brokerage Managers to REALTORS® who have completed the Council’s advanced educational and professional requirements. CRB designees consistently increase their level of industry knowledge, advance their earning and career potential, increase their firm’s profitability and benefit from active involvement in our network of real estate professionals. The new CRB Designation Program now provides credit for management experience, higher education and previously earned NAR designations. Additional credits can be earned through the Council’s management education programs delivered live or by Self Study on CD-ROM.
CRS®, Certified Residential Specialist®
Agents can maximize their potential by earning the CRS® Designation and joining the organization that has served the country’s top-producing agents since 1977. CRS® Designees benefit from nationwide referral opportunities, a professional image that attracts customers, and sales and marketing support. The CRS® Designation is awarded to experienced REALTORS® who complete advanced training in listing and selling.
CRE, Counselor of Real Estate
The Counselor of Real Estate – or CRE – is a member of The Counselors of Real Estate, an international group of recognized professionals who provide seasoned, objective advice on real property and land-related matters. Only 1,000 practitioners throughout the world carry the CRE designation. Membership is by invitation only.
GAA, General Accredited Appraiser
Certified general appraisers wishing to increase their visibility should consider pursuing the GAA designation. The GAA designation is awarded to appraisers whose education and experience exceed state appraisal certification requirements and is supported by the NATIONAL ASSOCIATION OF REALTORS®.
GRI Graduate REALTOR Institute
Members involved in residential real estate who want a solid base of information for their practice will want to participate in the REALTOR® Institute program and earn the GRI designation.
NAR maintains a clearinghouse of information for individuals interested in the GRI program. For more information, visit the GRI database.
LTG, Leadership Training Graduate
Career Leaders Aren’t Born, They’re Designated. The LTG designation focuses on career improvement and individual goal attainment. The designation provides recognition to professionals who excel in career leadership through the dynamic combination of education and experience.
Residential Accredited Appraiser
Certified residential appraisers wishing to increase their visibility should consider pursuing the RAA designation. The RAA designation is awarded to appraisers whose education and experience exceed state appraisal certification requirements and is supported by the NATIONAL ASSOCIATION OF REALTORS®.
SIOR, Society of Industrial and Office REALTORS®
Individuals certified with the SIOR designation are top producers in industrial and office real estate brokerage, representing more than 800 offices in over 350 cities worldwide. The Society’s mandatory recertification requirement assures clients of the designee’s excellence in the fast changing commercial brokerage field.
At Home with Diversity Certification
A ground-breaking professional educational initiative designed to provide America’s real estate professionals with training and tools to expand their business as well as homeownership opportunities for more Americans. AHWD certification relays to the public that those certified have been professionally trained in and are sensitive to a wide range of cultural issues, thus inviting a wider volume of business from a greater variety of cultures.
e-PRO is a revolutionary new training program presented entirely online to certify real estate agents and brokers as Internet Professionals. The NATIONAL ASSOCIATION OF REALTORS® is the first major trade group to offer certification for online professionalism.
e-PRO is not about technology – it’s about how you can leverage your most powerful asset, your people-skills, into doing more business on the Internet.
A certificate in e-PRO gives you:
* Exhaustive Internet Training
* Unique Competitive Advantage
* Professional Distinction